Founding GTM Manager
Founding GTM Manager at Vector Legal — San Francisco, CA, US
- Company: Vector Legal
- Location: San Francisco, CA, US
- Employment type: FULL_TIME
- Salary: USD 80000–200000 / year
- Posted: 2026-07-17
About this role
About the Role
We’re hiring a Founding GTM Manager to help build and scale the commercial engine for Vector Legal. Vector Legal is an AI-native law firm and legal operating system for startups, combining experienced startup counsel with an AI-powered legal platform to help founders move faster across financings, contracts, hiring, governance, diligence, and legal operations.
This role sits at the intersection of sales, customer development, founder relationships, and go-to-market strategy. You’ll work directly with the founding team to identify high-intent startup customers, run outbound and inbound sales motions, refine messaging, support customer onboarding, and turn early traction into a repeatable GTM system. This is a high-ownership role for someone who wants to operate close to the founders, sell a category-defining product, and help shape how startups buy legal services in an AI-native world.
What You’ll Do
Build and manage outbound campaigns targeting startup founders, operators, and finance/legal decision-makers
Own the early sales funnel from prospecting through qualification, demos, follow-up, and close support
Develop GTM messaging around Vector Legal’s core offerings, including startup counsel, financings, contracts, data rooms, cap tables, and AI-assisted legal workflows
Work closely with founders to identify ICP patterns, buying triggers, objections, and expansion opportunities
Manage CRM hygiene, pipeline reporting, and weekly GTM metrics
Support inbound lead follow-up and help convert founder interest into active customer conversations
Create lightweight sales collateral, email sequences, founder-facing materials, and vertical-specific messaging
Partner with product and legal teams to translate customer feedback into clearer packaging, positioning, and product priorities
Help design repeatable processes for onboarding, referrals, partnerships, and customer success handoffs
Represent Vector Legal with a high degree of professionalism, judgment, and urgency in founder-facing conversations
Qualifications
2 to 5 years of experience in GTM, sales, business development, founder-facing customer success, or startup operations
Experience selling or supporting B2B, SaaS, legal tech, fintech, or startup-focused services preferred
Strong written communication skills and ability to write clear, direct, high-converting founder-facing copy
Comfort running outbound, managing a pipeline, and speaking with startup founders and executives
Strong commercial judgment and ability to understand customer pain quickly
Highly organized, metrics-oriented, and comfortable owning a CRM and sales process from scratch
Ability to operate independently in an ambiguous, fast-moving startup environment
Strong product intuition and interest in AI, legal services, startups, or professional services transformation
High agency, low ego, and a willingness to do both strategic GTM work and hands-on execution
Comfort working directly with founders and iterating quickly based on market feedback